How Social Media Earns Money? How process works & what are the few steps involved?
Social media is a group of several platforms that make it a strong and largest network to connect people with different subjects. This is all associated with a link of chains that connect each other and make it a successful business. It starts with an idea that a social media channel provides a service to its audience.
This service may be like a QNA platform like Quora or a content Curation tool like Pinterest. Face
book & YouTube are video platforms that provide content related to
education, fun, drama, sports, and much more. How social media platforms
do earn money with four key factors that are important in the whole business.
1. Application development
2. Promotion
3. User engagement
4. Business with the advertisement
1. Application Development
This is the first important stage that any
business comes across to develop a design that will make its success story on
social media.
Developing an android application that gives a particular service to the audience
is important.
Few
examples of android applications out there on social media are:
- Facebook made people from across different parts of the world to connect with each other.
- True caller allows people to know the saved name of a phone number.
- Few applications provide services like food, vehicle booking, etc.
People
think for something innovative that will work best for customers out there.
Then they allow a provision to interact with sub customers and users of the
application. A large audience is gathered to make use of
this application that offers a service that is helpful for the audience.
No
one will use the application if the service offered is poor or not of any use.
The application is developed in such a way
that it collects email address, phone number, and other required information
like
·
name
·
age
·
gender
·
education
·
work
status
This information is helpful for marketers in which a large social media shows impressions based on the area of interest.
Some people have ideas to innovate and
outsource this design to make an application that best works for them. They pay the application
designer to make it and get it done according to the features required by them.
2. Application Promotion
The application is designed and ready to be available on social media via Google play. The application is for specific use for example let’s say an application that generates the meaning of any word in any language is developed.
It is more useful for writers from around different parts of the world who make use of this app more from others. In the prescribed format advertisements are run to know people and make them aware of this application.
They invest money for advertisements that come into the budget for
the entire business.
Advertisements
are run on several platforms and large advertisements on that platform who
offers them with largest leads.
Promotion
and awareness of application is very important to let a large audience know
about the service.
Advertisements
play an initial role in awareness of any product. The main part is the service
provided by the application. If the service is excellent then word of mouth plays a
large role here. This
is because not all the time businesses can invest in advertisements and it is
customers who spread real awareness.
3. User Engagement
The application is now downloaded by a lot of users. It’s time now to meet all the promises made to the users in the advertisement program. Many users after downloading the application start using it and if they are not satisfied with the service they give fewer ratings.
They also post a comment that is negative and affects the further users who land up on your
application to download. In this case, we have taken an example
of an application that provides the meaning of different words in different languages
as selected in the provided options.
People
also, comment positively about the provided service in the
application. Both comments are necessary to attend in a professional
manner. If there are few problems with using it also they need to be solved immediately.
User
experience only decides to make it a promotion item through a word of mouth. A
word of mouth is a very strong weapon for any business to grow and become
successful. Up
to this stage, only the investment criteria work and the earning part starts
after this stage when the customers are fully satisfied.
4. Business with Social media
Application on social media makes earning in several ways
and a few of the ways are as mentioned below.
1. Google advertisements
Once the application is out on social media with a large number of users you can apply for Google ad sense. Once the approval is received then you are able to place ads on your app.
This is one of the ways to earn money from Google ad sense1once, you meet the criteria. Some use only Google advertisement as their income source from social media applications.
2. Advertisements from 3rd party
When parties related to your application come to know about the enormous audience users they approach you to promote their content. They pay a lump sum amount decided by you to show their ads in your application.
This is done with interaction with your android developer. After the collection of money, the ad is shown to the audience that matches the area of interest of the advertiser.
This gives the advertiser a lot of leads to make his revenue
and income for his business. If your application dominates over the others in case of
success of advertisement he will return you for the next advertisement.
There are lots of
varieties of advertisements as per the need of customers who want to make business
with social media marketing.
3. Local Business
Many of the android
app developers also promote their local business that may be a shop or service
they offer in their town. This can be booking an
appointment with a dentist or doctor for treatment. Booking construction-related
maintenance services like waterproofing, etc.
Food delivery after
signup for the afternoon or evening dinner order made online through the app.
4. Payment for increasing page likes and followers
Many pay the social media account user for promoting their account. They pay a lump sum for adding stories, explaining the concept about their work, and ask to follow them.
5. Brand Outlets
Companies sponsor
accounts on social media to display their product on the account on any social
media that have followers. Usually, this is done through the accounts
that match the brand product subject or service.
So the Conclusion is:
- Earning money or making income from social media is a step by step procedure and requires investing with patience.
- Advertisements play an important part in any income on social media.
- Some of them only make use of Google ad sense and other makes use of third party advertisement.
- Increasing page likes and followers are important advertisement platforms that help to earn money for social media applications.
If you know some other ways to make money on social media do not
hesitate to share them with us.
Thanks and with Best Regards
0 Comments
Please do not enter any spam link in here